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Food and beverages
The aim of this special presentation was to offer advice to delegates and members of the hospitality and retail licensed trade industries, amateur beer appreciation clubs and tasting groups, in relation to what preparations are necessary and what pitfalls to avoid when you are organising beer tasting events for their businesses.
Murphy, J. (2014). Developing Craft Beer Sales Opportunities:the Beer Tasting Experience. Alltech International Craft Brewing & Distilling EXPO, Dublin Convention Centre: Ireland.