Document Type
Article
Rights
This item is available under a Creative Commons License for non-commercial use only
Disciplines
Food and beverages
Abstract
Beer we all know it, we all love it, but quite often it is under-utilised as a product offering. It’s time for publicans to take a more systematic approach to marketing and selling beer in bars.
Recommended Citation
Murphy, J (2008). Delivering Beer Sales Opportunities, March Issue, Licensing World, Jemma Publicatinos Ltd: Dublin.
DOI
10.21427/D71F34
COinS
Publication Details
Licensing World (2008), March Issue, Jemma Publications Ltd, Dublin.
Reproduced with the kind permission of the publisher. Access publisher’s website www.licensingworld.ie