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Dublin Institute of Technology
Murphy, J. (2013) The Principles and Practices of Bar and Beverage Management, Goodfellows Publishing Ltd, Oxford, England.
Principles and Practices of Bar and Beverage Management is a comprehensive text and resource book designed to explain the latest developments and new complexities of managing modern bars - be they stand alone or part of larger institutions such as hotels and resorts.
ISBN: 978-1-908999-36-8 hbk; 978-1-908999-37-5 pbk
Bar, Beverages, Management, Pubs, Practices, Marketing, Food, Menus
Education | Food and Beverage Management | Hospitality Administration and Management | Marketing | Sales and Merchandising