Start Date

1-6-2016 11:30 AM

End Date

1-6-2016 1:00 PM

Description

Irish Whiskey is now the fastest growing spirit in the world and that the sales are expected to keep on increasing by 60% between 2014 and 2019. The industry has been on the rise particularly for the last ten years. This is a welcomed turnaround for an industry which was on the verge of disappearing 40 years ago. This rise has been coined by many as an "Irish whiskey renaissance" emphasising the notion of a rebirth for the industry.

Comments

Parallel Session 5, Day 2, 1 June, 2016

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Jun 1st, 11:30 AM Jun 1st, 1:00 PM

The Irish Whiskey Renaissance: a Revolution of Sorts?

Irish Whiskey is now the fastest growing spirit in the world and that the sales are expected to keep on increasing by 60% between 2014 and 2019. The industry has been on the rise particularly for the last ten years. This is a welcomed turnaround for an industry which was on the verge of disappearing 40 years ago. This rise has been coined by many as an "Irish whiskey renaissance" emphasising the notion of a rebirth for the industry.