Document Type

Presentation

Rights

Available under a Creative Commons Attribution Non-Commercial Share Alike 4.0 International Licence

Publication Details

Conference presentation given at the "Marketing Identity Conference" in Smolenice Castle, Slovakia, hosted by the Faculty of Mass Media Communication at the University of SS. Cyril and Methodius in Trnava. 4-5 November, 2014.

Abstract

This conference presentation details the results of the survey from the Governance and Adaptation to Innovative Modes of Higher Education Provision (GAIHE) Project (funded by the Education, Audiovisual and Culture Executive Agency (EACEA) through the Lifelong Learning Programme), and discusses their implications.

Funder

European Commission


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