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5.2 ECONOMICS AND BUSINESS
This study is exploring the untapped potential of entrepreneurs to ‘self-help’ when seeking to enter new markets through exporting. This research is exploring the concept of effectuation as a ‘self -help’ theory. In doing so, the researcher hopes to begin to determineif this ‘self-help’ nature of entrepreneurs could be cultivated and potentially produce an alternative approach to entrepreneurial exporting growth. In order to explore this topic the researcher has engaged with exporting entrepreneurs and has drawn on their personal experiences and thoughts. This provided the researchers with vital data from ‘grassroots’ level perspective. This data was then analysed and provided a worthy argument for ‘self-help’.
Cussen, N. (2015) Exploring alternative approaches to entrepreneurial exporting growth – Government Intervention or ‘self-help’?. Masters thesis in International Business, Dublin Institute of Technology, 2015.