Document Type

Presentation

Rights

This item is available under a Creative Commons License for non-commercial use only

Disciplines

Computer Sciences

Publication Details

Hospitality Solutions Annual Conference, London, October, 1999.

Abstract

Knowing your customer on the web is the difference between an operational web presence and an effective web presence. This presentation examines the different strategies for gathering customers foot prints and inputs both directly and indirectly.

Included in

Business Commons

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