Document Type

Article

Rights

This item is available under a Creative Commons License for non-commercial use only

Disciplines

Food and beverages

Publication Details

Licensing World (2006), November Issue, Jemma Publicatinos Ltd, Dublin.

Reproduced with the kind permission of the publisher. Access publisher’s website www.licensingworld.ie

Abstract

How your customers feel about you and supporting your establishment largely reflects how they think you feel about them. You have to have a real passion for your customers. Passion and the ability to impact on your customer are two major factors in the licensed trade industry today.


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