Document Type
Article
Rights
This item is available under a Creative Commons License for non-commercial use only
Abstract
The Irish Marketing Review deals with issues, developments, research and practice in Marketing.
Recommended Citation
"Irish Marketing Review, vol. 3, 1989/90" (1989). Issues. Paper 13.
http://arrow.dit.ie/jouimriss/13

Publication Details
ISSN 0709-7362